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September 28, 2011

New client: Nine West!

Mama's got a brand new bag (er...shoe): I'm now copywriting for Nine West! Their copy has gotten edgier over the last year so it's no cakewalk, but it's right up my alley.

May 13, 2011

Newish client: Spanx!

This client work took place a few months ago -- I wrote some big spreads for Spanx's 10th anniversary catalog, from a founder's history to various employee experiences over the years. Lovely people, prompt payment, and a week of interviewing Sara Blakely and her employees about 10 years of Spanx hose and hijinx. I loved my headline that got away, about the launch of Man Spanx: "Bros before Hose".... it ended up edited out but was a fun laugh til final proof.

March 26, 2011

New client: Vera Wang!

I'm happy to announce a new writing client: Vera Wang! Examples of my work to follow soon, of course.vera_wang_logo.gif
It's been such a long year (or more). After having 3 kids in four years and spending 3 years straight with one child with major sleep issues that are finally being ironed out, it's incredibly fun to be back in the writing saddle and engaging with a fun, fabulous client.

March 13, 2010

Working, working, working

I'm still here and writing! Just incredibly busy. I've been copywriting for Kelloggs UK on the Special K See if You Can Get Slimmer campaign (we have this here, too-- you know it in the US as the Special K Challenge). Emails, contests, site copy, you name it. In short: I'm still here, still available for work. Shoot me an email: melissadiskin@gmail.com

June 21, 2008

Copy that!

I'm lucky to have some fantastic creative clients. Here in Atlanta: Frederick Swanston, Inc., for whom I've written a ton of stuff, including slicks for technical clients like VeriFone. I've also named products and written case studies for FS clients. What a great, professional firm to partner with!

Across the pond is Magnetic North, in Manchester, UK, for whom I've been writing a serial essay and other site copy for their client, Appletiser. Appletiser's "lunch is good" campaign has been running about a year, and I've had a blast each month coming up with the essay, ideas for the "lunch tree", copy for the competitions, and more. Be sure to check out the site, as the design is nothing short of fabulous. (Now, if only they could fly me to England on a monthly basis for some on-site work....)

November 11, 2007

New client: Black & Black Surgical

Introducing a new client, Black & Black Surgical, who sell high-end surgical instruments online to plastic surgeons. They also sell a fabulous skin-care line called Corina. I designed the information architecture of their site and wrote all the copy, including the packaging for Corina and other collateral.

August 10, 2007

British (copy) invasion: Appletiser UK

The site for Appletiser, a UK carbonated juice drink, launched this week. I wrote the copy for the site and am writing monthly essays for email distribution. It's far more creative and magical than the usual web copy I've written, so it was a blast to write. And isn't the design divine?

June 29, 2007

New client: Appletiser UK

I'm writing campaign copy for a UK soft drink called Appletiser -- carbonated apple juice. Lots of yumminess and copy to come once the campaign launches and my work comes out from under wraps.

August 12, 2006

New client: Aoki Denim

Aoki Denim is a premium denim line (jeanswear, cargo pants, tees and jackets) designed by Starr Dailey Webb. Press releases and designer bio to come soon....